Position 1 in ChatGPT search results = 58% citation chance (AirOps/Kevin Indig); Ahrefs 1.4M prompts: ChatGPT favors its search index; Google: same ranking systems power AI Overviews/AI Mode
How to implement →SEO · AEO · GEO
AI Visibility Best Practices
Every practice we have reviewed, scored 1–10 by evidence strength — peer-reviewed studies first, vendor claims last — and ranked live by practitioners reporting whether it worked. Vote on what you have tested; the ranking updates with the community.
- 10/10SEOOfficial guidance
YouTube in ~16% of LLM answers (vs Reddit 10%), cited 200x more than any other video platform; AIO citations +34% in 6mo; 85% of YouTube citations in ChatGPT point to specific videos, not channels; run script through an LLM pre-recording
How to implement →AEOYouTubeLarge studyBans are permanent brand damage; domains with heavy authentic Reddit/Quora mentions ~4x citation odds; give more than you take
How to implement →GEORedditCommunity-testedPrinceton GEO paper (KDD 2024): Statistics Addition +30-40% visibility; r/DigitalMarketing 200-page test: pages with 5+ stats cited ~3x more; 12%->47% avg citation rate after framework
How to implement →GEOPeer-reviewed85% of brand mentions in AI answers come from external sites (AirOps); McKinsey: own site in only 5-10% of citations; $30K-marketing r/DigitalMarketing case: client with forum/Zillow mentions beat agency with owned channels
How to implement →GEOLarge studyFan-out visible in ChatGPT DevTools (browse_rewritten_queries) and Perplexity paid; Lily Ray: cluster fan-out queries into topics for content mapping (179 likes)
How to implement →SEOCommunity-testedGoogle's official guide: commodity content the model can generate itself never gets cited; robot-vacuum blog with real tests outranks NYT affiliate listicle in AI answers
How to implement →GEOOfficial guidance27% of sites block at least one major LLM crawler, usually unintentionally at CDN/WAF ('invisible 403'); check GPTBot/ClaudeBot/PerplexityBot in server logs
How to implement →TechnicalLarge studyGeoSource 540 checks: answerability = +109% lift, the single strongest signal; cited pages have the answer in paragraph 1, no fluff in first 200 words
How to implement →AEOLarge studyLinkedIn top-5 cited on ChatGPT, AI Mode (~15% of responses) and Perplexity, rising steadily; BUT our scrape of 150 GEO posts found ~90% agency self-promotion with <10 likes - great citation platform, terrible advice source
How to implement →GEOLinkedInLarge study- 8/10
Chapters let engines cite specific segments; 'videos answering common customer questions in simple language' = top r/AEO working tactic; mix Shorts (discovery) with 5-15min depth
How to implement →AEOYouTubeCommunity-tested The cited format is not the upvoted format - structured first-person comparisons get extracted; participate weeks before mentioning your product
How to implement →GEORedditCommunity-testedLLMs cite Reddit threads that surface in search for the fanned query; Semrush analyzed 248K AI-cited Reddit posts; site:reddit.com [query] to find targets
How to implement →GEORedditLarge studyPages with Google traffic but no AI citations are the highest-leverage targets; answer moved to first paragraph -> Perplexity movement in 3 weeks, ChatGPT ~8 weeks
How to implement →AEOPractitioner claimInformational content cited at ~5x the rate of transactional (travel 83%, finance 75% vs SaaS product pages 13%, ecommerce 7%); 'How to choose a CRM' gets cited, 'Our CRM is best' doesn't
How to implement →AEOLarge studyClaudeBot and others struggle with client-side rendering; H1 + first paragraph must be in HTML source, not lazy-loaded or in tabs
How to implement →TechnicalCommunity-testedPerplexity: 46.7% Reddit; ChatGPT: 47.9% Wikipedia; AI Overviews: Reddit 21%/YouTube 18.8%/Quora 14.3%/LinkedIn 13% (Profound 10M); ChatGPT cut Reddit ~60%->10% in one month (Semrush 100M)
How to implement →GEOLarge studyPRNewswire, Forbes, Medium = biggest ChatGPT citation winners post-Sept 2025; mentions themselves are the value, backlinks secondary
How to implement →GEOLarge studyAI skips citing brands with conflicting data across sources; sameAs schema to Wikidata/LinkedIn/Crunchbase; conflicting descriptions = model confusion
How to implement →GEOCommunity-tested- 8/10
ChatGPT decides which pages to open based on title/snippet/URL similarity BEFORE reading content; human-readable URLs outperform opaque ones
How to implement →AEOLarge study